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		<title>Improve Email Deliverability: 15 Tips for Successful Email
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		<pubDate>Fri, 20 Aug 2010 16:39:04 +0000</pubDate>
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				<category><![CDATA[Direct Email]]></category>
		<category><![CDATA[Deliverability]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Improve]]></category>
		<category><![CDATA[Successful]]></category>
		<category><![CDATA[Tips]]></category>

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		<description><![CDATA[Improve Email Deliverability: 15 Tips for Successful Email
Marketing
Delivering email newsletters and sales messages to opt-in
subscribers and customers is getting more exasperating—and more
expensive—by the day. 
Delivery rates for email have gone through the virtual floor.
According to MarketingSherpa, one out of every six people who
asked to be on your mailing list won&#8217;t receive your email
newsletter or marketing [...]]]></description>
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